英语电子书|Exploring Entrepreneurship

Exploring Entrepreneurship

英语电子书|Exploring Entrepreneurship

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书籍英文名:Exploring Entrepreneurship 

书籍作者:Richard Blundel, Nigel Lockett, Catherine Wang

书籍简介:A detailed and critical analysis of the multiple types of entrepreneurship, helping students to understand the practical skills and theoretical concepts needed to create their very own entrepreneurial venture.

Split into two parts, the book provides an even balance between theory and practice. Part 1 covers the practical activities involved in new entrepreneurial ventures, and Part 2 uses the latest research to explore entrepreneurship from different perspectives.

The second edition features a new author, Catherine Wang, who brings specialist knowledge in entrepreneurial learning, ethnic minority entrepreneurship and international entrepreneurship. There are new chapters on the Varieties of Entrepreneurship, including social entrepreneurship (not-for-profit) and Intrapreneurship (employees within organizations) and Entrepreneurial Learning, which explores how entrepreneurs hone and develop their thinking. There is also a collection of new international case studies, including Dyson, Facebook, Made.com, and examples of entrepreneurship in China and Ghana.

The book is complemented by a companion website featuring online resources for instructors and students, including PowerPoint Slides, additional mini case studies, guidance on new venture creation activities, video links, and revision tips.

Suitable reading for students taking modules in Entrepreneurship or New venture creation at upper undergraduate and postgraduate levels.

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