英语电子书|Fundamentals of Digital Marketing

Fundamentals of Digital Marketing, 2:e

英语电子书|Fundamentals of Digital Marketing, 2/e

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书籍英文名:Fundamentals of Digital Marketing, 2/e 

书籍作者:Puneet Bhatia [Puneet Bhatia]

书籍简介:Staying true to its former edition ‘Fundamentals of digital marketing (second edition)’ is an honest attempt to capture and showcase the evolving Indian landscape of digital marketing to an audience that had for long viewed this academic field from a non-Indian lens. This text will be of great interest to students, professors, readers, and entrepreneurs as it brings forth a pedagogical, framework-driven approach mostly lacking across academic and corporate circuits.

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